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CI for Universities - Improving & sustaining competitiveness
In the UK part time HE marketplace, EMP has a unique combination of expertise in competitive intelligence, academic course production and consultancy experience. This enables EMP to bring to its university clients the following key benefits:
  • Improved competitiveness from better Part Time Strategies
  • Retention of and increase in market share
  • Clearer understanding of the university’s competitive environment
  • Improved ability to resist competitive threats & seize opportunities
  • Improved strategies for new course development


Lead consultant – Andrew Pollard – has considerable academic and consultancy experience
  • 3 years recent experience as a consultant to the Open University
  • 15 years as a consultant to organisations in over 30 public and private industries – including universities
  • 22 years course production experience as an academic at the OU


What EMP can do for your university?
  • Help to develop your university’s Part Time Strategy/Competitive Action Plans
  • Regional Competitive analysis – competitor, market & other types of intelligence (eg demographic) collected from both internal and external sources
  • HESA data analysis of your university and its key competitors
  • Competitor comparison & identification of relative strengths & weaknesses and competitive opportunities & threats


To discuss your requirements – contact Andrew Pollard at EMP:
  • Tel: 01604-755005
  • Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
 

What Is CI?

Competitive intelligence is a vital business management process which all organisations in a competitive environment should carry out with great skill.

CI is the process of identifying, collecting, analysing the intelligence the business must have in order to be competitive and profitable. In a recession CI could well be the difference between business survival or not.

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Andrew Pollard identifies his 4 major fruits of experiences after more than 20 years CI consultancy experience